Social Media Marketing

Consumers today prefer the products & services that are distinctively positioned in their minds. It can be done to product association, triggering the emotional attachment, attractive pricing and creating brand worth with an idea, feel or notion. The Brand Development Company works on the principles of developing brands, promoting them and making them a stand out for gaining maximum customer attraction. Strong Branding will ultimately bring more business, improved positioning and increased market share with direct penetration to the targeted niche.

"Transforming Ideas into Digital Reality" "Transforming Ideas into Digital Reality" "Transforming Ideas into Digital Reality"

Purpose :

Defining the main idea, vision, mission and base line of a brand is the first step of a sound Branding Strategy. Here the journey of a brand starts towards success and milestones are defined along with short-term and long-term goals.

Consistency :

Sticking to the brand identity and portraying it with commitment

Emotional Attachment :

Devising such a strategy that is lively enough that it hits a customer on personal level and makes him/her feel emotionally attached to the brand

Flexibility :

Keeping the room for future upgrading and bringing in new ideas by removing rigidity and introducing the concept of flexibly branding that enables rapid growth, expansion and sales.

Employee Involvement :

Making employees of the company to live the brand identity in them by planning SOPs in such a way that employees are fully associated to brands and are potential marketers of it at personal level.

Brand Loyalty :

The Brand Development Agency should be always the most show Brand Loyalty in front of other. Loyal customers always spread positive word of mouth and bring in potential customers without spending another dime on branding. A brand that has loyalty grows itself. We make sure that a brand’s presence in customer’s mind shall be strong enough to make them stay loyal with iterative marketing and promotional campaigns and bringing in the power of social media, print media and other media.

Competitive Advantage :

Affinity Explorer guarantees the element of uniqueness, creativity and a strong influence in our proposed Branding Strategy to the Brand owner. We enable the Brand to have competitive advantage and sometimes through our prior market research we also come up with first-mover advantage wherever there is a possibility for a Brand.

Brand Awareness :

Another important aspect of Branding is creating the awareness and spreading the word of mouth. We employ all the available resources in bringing the Brand to life and on the tip of every tongue through promotions, conventional marketing techniques and other strategic ways to market the Brand and make it known

From designing the marketing campaign to launch of the product and post marketing activities that include after sales promotions and advertisements; We inculcate all the vital parts of Branding and tailor them specifically to our client’s needs. Our clients of Branding Solution come from micro businesses to economic giants and premium brands as well.

Affinity Explorer is highly capable of formulating the Best Branding Strategies where Brand Development is done by our expert designers, content writers and web developers. We also employ the services of our expert graphic designers and social media team to improve and enhance your brand presence, make it lively and worthy enough for the customers to increase your overall profitability and Brand name. From the idea generation to marketing strategy, DE Media makes your Brand popular enough through the name, story & visual presence.